Booking Holdings (BKNG) supply chain

Source: Bullionaire IQ. These are curated relationships, not proof of a complete supply chain. Company relationships may change; check sources before making investment decisions.

Suppliers and upstream dependencies (3)

• Merchant Booking Flow

  Booking Holdings collects consumer payment and remits partner consideration under merchant transactions

• Agency Booking Flow

  travel provider generally collects consumer payment and Booking earns commission on facilitated reservations

• Advertising & Referral Flow

  advertising, referral and metasearch monetization generated from partner and consumer traffic

Customers and downstream relationships (3)

• Leisure Travelers

  consumers searching, comparing and booking accommodation, air, car and attraction inventory

• Business Travelers

  corporate and individual business travelers booking travel through Booking Holdings platforms

• Diners

  consumers discovering and reserving restaurant tables through OpenTable